Synchrony x NHL

Brand Performance

Measured by YouGov

Overall Brand Metric Performance

The NHL partnership and investment beginning in January is driving brand metrics.

Year over Year Campaign Performance

Disney watchers year over year

Awareness
+ 0 %
Recommend
+ 0 %
Consideration
+ 0 %

2023 Campaign Performance

Disney watchers vs. non-watchers

Awareness
+ 0 %
Recommend
+ 0 %
Consideration
+ 0 %
Reputation
+ 0 %

NHL Playoffs / CreativeWorks Content Performance

Partnering with CreativeWorks and launching during a high-impact moment in sports (NHL Playoffs) resonated with our fans leading to impressive lifts.

Creative Performance

Disney watchers vs. non-watchers

Recommend
+ 0 %
Reputation
+ 0 %

NHL on Disney

NHL watchers (ESPN) vs. non-ESPN NHL watchers
Awareness
+ 0 %
Recommend
+ 0 %
Consideration
+ 0 %
Reputation
+ 0 %
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